4 Tips on Smarter Archive Use


Regardless of your niche, your expertise or your writing quality, kicking off a blog is one of the hardest stages you’ll have to go through. Since I’m going through this myself with AlleNation, I know one of the most frustrating things about it is the fact that what I write today may not be read by the large(r) audience base I may have in 1, 3 and 6 months.

And since I’m putting much thought and time into writing articles on this blog, I figured it would be a shame that today’s article would collect dust and no traffic in the archives once it’s off the homepage.

If you’re writing long or thought-invested articles but haven’t yet gained a large reader base, you want to make sure you can refer and link to these articles later on, so they can be of-use and benefit both for you and your readers. This post is beyond using plugins and editing code, it’s about adjusting the way you write.


4 Tips on Smarter Archive Use - Efficient But Transparent


1. Use the a name=”" tags
As I started writing longer posts, I realized there must be a way to target only certain paragraphs/clauses of them for future reference. After a short hunt I found the a name tags.

Just place the tags before the text you want to specifically highlight and give it a value (name); from now on - if you want to link to that part set the href value to the www.posturl.com/#namevalue. (Example: jump to tip #2, #3, or #4)

2. Highlight your best posts on one page
When you feel there are enough valuable posts to include in one place, simply create a separate page and give it an appropriate name (Editor’s Pick, Best of..), now there’s more chance that an excellent post you wrote 8 months ago may be read (and mentioned) by someone who just visited your blog.

3. Don’t make your posts time-dependent
One of the things I like about Steve Pavlina’s blog is that you can read a post published 2 years ago and still find it relevant because his posts are appealing and valuable regardless of the changes that happen with time.

While it’s impossible to be a time-independent blogger all the time in certain niches, if you want your archives to work for you, you better take notice of this point.

4. Smart interlinking
Last but not least - link to your archives within your posts wherever you see appropriate, if you can find proof sequence or connection between a paragraph you’re writing now and a post you’ve written 3 months ago, don’t be afraid to refer your readers to it.

Those who consider this self promotion only do so because that’s what they’re doing when they are linking their posts together.

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Reader Comments

#4 seems to be a good way to get feed readers back to your site as well. On days that I do it, it seems to increase my pageviews by as much as 50%.

Thanks for the “a name” tags tip. I have only been linking back to full articles. This will be helpful to point to something specific.

Wow! A VERY appropriate post for me Allen. I’ve just started a new blog project…excellent advice.

P.S. I have you on the blogroll along with Mr. Chow and Mr. Rowse. Feel priviledged! ;)

[…] Allen’s latest post is 4 Tips on Smarter Archive Use. Go read it and then leave a comment saying John Chow sent you. That will make Allen feel like he got his money’s worth. […]

John Chow sent me :-) Well, not personally, but I read his review of you and came over. So he tells us that your not planning on monetizing your blog. Any particular reason??

Great content by the way.

Brian: Very good point.

Armen: I’m very privileged to be mentioned in the same line as these two guys, trust me :).

Jane: John Chow is right, I’m not planning on monetizing this blog anytime soon, I’ll talk about this soon on this blog.

(by the way, Welcome John Chow Dot Com Readers!)

Allen.H

I have just discovered your blog and find it really informative. I love the idea of linking to my own posts - and would not have thought of that… it seems so obvious now though!

Hi, your tips are excellent. I came here via John Chow’s blog and I’m glad to discover one of my future daily readings.

John sent me

John Chow sent me. That’s a great list you’ve got. Particularly the one about highlighting your best posts. People love to see something like that. If they don’t like your best, then they probably won’t like the rest which is why it’s so very attractive to readers.

I also came over from John’s site.

A great site, you are going into my feeds.

John chow sent me.

Nice helpful post!

I will Exercise for Comments!
Sunflower

Master John Chow sent me…

nice site btw allen, very informative posts.

Allen,

I think you are in a very complex situation. First, you are building your readership base (excellent work so far, btw). Second, I’m sure (even though everyone would like to believe) that you (or ANY of us who try) are sharing this background experience out of the kindness of your heart ;)

With that being said, as of late, I am sure you are receiving some good traffic to your site, however, you have no way of monetizing your effort despite the spike in volume.

On one sense, I can see that you are doing this so that you don’t come across as some guy who wants to splatter a page with 3 units of Google, and ten zillion banner ads from various - but you DO have an opportunity at hand, which I feel you are not capitalzing on.

Me personally, I would not be offended, feel mislead, or anything if you were to put a well placed (and designed) google bar in your blog.

And I am sure no one else would either.

So, what gives?

[…] Allen’s latest post is 4 Tips on Smarter Archive Use. Go read it and then leave a comment saying John Chow sent you. That will make Allen feel like he got his money’s worth. […]

Good post, Tip #4 is very useful

[…] 4 Tips on Smarter Archive Use […]

Why can’t tip #4. Smart interlinking be achieved by “relative post” plugin? That’s the way most people do.

@aoyoyo: Thanks for your comment. Interlinking can be done with the related posts plugin, however the emphasizes should be on smart interlinking. When is a visitor more likely to click on a link, integrated within a paragraph or at the end of the post with no straight connection to what has been said?

Cheers,
Allen

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